Alvis Oh's Newsletter

Alvis Oh's Newsletter

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September 2024

The Ultimate SaaS Startup Branding Guide
Tips on how you can brand your SaaS startup in the crowded marketplace
 • 
Alvis Oh
The Story of Nothing
How Nothing is redefining tech marketing and what is Carl Pei’s vision?
 • 
Alvis Oh
A Startup That’s Valued at $700 Million Selling Sparkling Water?
Valued at $700 Million Just By Selling Water Requires A Big Investment in Marketing Differentiation
 • 
Alvis Oh
Brand first, business second
Why your brand should be the north star guiding every business decision?
 • 
Alvis Oh
How to be valuable in the increasingly distracted world
As intelligent machines advance, it is increasingly important for us to be more valuable to the economy. However, only some can do it. Here's how.
 • 
Alvis Oh
The power of subtraction
What can we remove?
 • 
Alvis Oh
A detailed breakdown of a conversion-led SaaS landing page
How do you design a website that drives in leads for your B2B SaaS business? Here’s how…
 • 
Alvis Oh
When design gets hard
Most of the time, ‘bad’ designs come from many things outside of the designer’s control, not necessarily because of the designer’s talents or skills.
 • 
Alvis Oh

August 2024

Never send your design files to your clients without explaining your concepts
Many designers make the mistake of not explicitly explaining their design concepts, leaving clients feeling like the designs are created in a vacuum.
 • 
Alvis Oh
Six Design Systems Myths
Design systems are meant to ramp up efficiency, ensure consistency, and foster collaboration between team members, not as a creativity-limiter.
 • 
Alvis Oh
Why do you need to hire a designer?
Reasons you need to hire a designer rather than doing things by yourself–if you’re not a designer by trait
 • 
Alvis Oh
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